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Blog

Is live blogging the new black?

This idea just occurred to me the other day as I was making my morning rounds, checking up on my favorite blogs.  One that I’ve been following religiously for some time is Eventing Nation.  This past weekend was an important one on the sport of eventing because it was the 50th anniversary running of the Burghley CCI**** event in England.  Not only is this one of the largest and most challenging competitions in the world, but this year it is … [Read more...]

The ‘quake Heard ‘Round the World: A look at Social News Sharing

Nothing sets the social media abuzz like a natural disaster, right?  Yesterday marked a first experience for me and many others around the area: An earthquake.  The normal reaction in this sort of situation would probably be to crouch under a desk or get to some other secure location.  But here in the office we just turned around in our swivel chairs, looked at each other quizzically, and then immediately updated our Facebook statuses and … [Read more...]

What Marriage Equality can Teach us About Marketing

  By now I’m sure that everyone has heard about the fact that same sex marriage has been legalized in New York and that thousands of couples across the state have now had the opportunity to join in holy, and most importantly, legal matrimony.  Regardless of what your opinion on the subject may be, there is no denying that this is a monumental occasion in US history.   So what does this have to do with marketing?  Well, lots … [Read more...]

Improve the Performance of Your Business with Feng Shui

Is your business not exactly going as well as you would like?  Are you having problems with turnover, or getting tasks accomplished in an efficient manner?  Typical solutions include things like daily and/or weekly meetings, various project management implementations, training, etc.  But one thing that many businesses probably don’t usually consider is that the design and layout of their office space could actually be contributing to their … [Read more...]

Roundup of Marketing Lessons from some Famous Figures

I’ve been noticing this trend for the past few months of different blogs taking marketing lessons from various celebrities and public figures.  What I didn’t realize was just how many of these articles there actually are .  I did a little bit of research and picked out 10 of my favorites.  If nothing else, this should be a fun list, and who knows, you might even learn a thing or two.  So here we go; let’s see what these “experts” have to teach … [Read more...]

Getting Stuff Done Board: Simple Project Management Without Software

This week we implemented a new method of project management... or is it an old one? Despite the fact that the boss is obsessed with trying out new software tools, and that many of us here are very technical people who work with computers all day, we decided to try out a "new tool" to help us manage projects and tasks that isn't really all that new—the whiteboard. We've lovingly dubbed our new whiteboard the "GSD" Board or "Getting Stuff … [Read more...]

HTML Guide for Bloggers: Part1

Blogging software isn't perfect. That's about the nicest way I can put that actually. As much as I love Wordpress in particular, a lot of bloggers I know complain about how it formats posts. Personally I don't run into any major problems when formatting blog posts, but I also happen to know HTML. So when I'm writing a blog post, I'm using the HTML editor, not the visual editor. I recommend that any blogger who's struggling to find out why their … [Read more...]

Does Sharing News via Social Media Help or Hurt your Brand?

In the past week I have seen 2 different news stories spread to thousands of users through Social Media with very different results.  With how quick and easy it is to spread information to the public these days, companies and those who represent them must be extremely mindful of their conduct at all times.  While anonymity is certainly a common practice in online communication, many individuals choose to be far more transparent, especially if … [Read more...]

Can Your Website Survive the Rapture?

There has been a ton of buzz all over the internet lately about The Rapture, or second coming of Christ, which is predicted to occur on May 21, 2011 (aka TOMORROW). Christians everywhere are preparing their final words to loved ones, and even hiring services to care for their pets in the event of their untimely departure. I can’t help but wonder, however, if anyone is thinking about what’s going to happen to their website. Is your Website … [Read more...]

ProSEO Boston: Live Site Review

While it's great to attend a seminar and get a bunch of tips and ideas, it's not always easy to directly relate them to your specific niche, so the live site review served as a great way to get the audience involved and to see some real world suggestions on real world websites. Some SEOs in the audience were nice enough to share their websites and get a critique from the experts. Tom Critchlow, Rand Fishkin & Mat Clayton reviewed 5 websites … [Read more...]


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