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November 30, 2010

Archives for November 2010

Email Marketing for the Holidays

Email Marketing is a form of direct marketing and is a great way to connect with old customers.   Those who have already purchased products from your store will most likely be happy to join the emailing list for your website.  They will want to know when special offers and sales are happening, therefore be more inclined to purchase items. There are many advantages to starting an email marketing campaign.  There is an exact return on … [Read more...]

SEO Link Building – Why Content is King

Your website and the building of the World Wide Web in general is more than just throwing a bunch of links together and placing them on a page. That’s not what people are looking for, and what used to work in the past in terms of SEO no longer does. The majority of people go online in search of information, and too many websites fail to deliver, leaving the webmaster wondering what it is he or she is doing wrong. Most readers do not go online … [Read more...]

SEO Link Building – 3 Things You Must Do

Link building is essential for good rankings in the search engines. There are some on-page SEO things you can do and should, but there is no way around SEO link building for top rankings. The basis of link building is built on the foundation of keywords. The more competitive the keyword the more backlinks you will need. Conversely the less competitive your keyword is the fewer backlinks you need. Having said this, let’s look at three things you … [Read more...]

4 Easy To Do SEO Link Building Tips For Beginners

SEO link building is often viewed as something complex and difficult to incorporate into your link building campaign. In reality, there are a number of easy things beginners can do to build links without paying a lot of cash, and without investing too much energy. Building links the right way will pay off if you do it properly, so start as soon as you are able to reap the most benefits. Forum posting links on relevant and established forums are … [Read more...]

Improve Black Friday and Cyber Monday Sales with a New Website!

Black Friday and Cyber Monday are right around the corner, and shopping is on everyone’s mind.   Even in economic down times, there has been an increase in online sales every year.   There is nothing different expected for this year.  So while holiday sales are on your mind, it is a good time to think about getting a website or improving on the one you already have for the year to come. Many people think that as long as they have a website … [Read more...]

SEO Link Building Tips

Trying to gain popularity for your website can be a challenge at times for many different reasons. However, if you know a few SEO link building tips you will see that it is rather easy to gain popularity to your sites. Here are a few of those tips to help you build your traffic base to your site. One tip that can help you in getting the SEO links that you need to have is going to be using specific keywords. By using those keywords as your anchor … [Read more...]

Guest Posting for SEO Backlinks

The problem with common link building methods - blog commenting, link directories, article marketing, etc. - are that they are too easily available. Literally anyone can do them, and even do them in an automated fashion, making their overall impact less beneficial for your website. The true power and secret behind backlinks is getting some that no one else can get, or at least backlinks that are more challenging to get than the standard array. … [Read more...]

The Importance of Negative Keywords in PPC

When it comes to managing your pay-per-click account it is important to not only think about “wanted” clicks, but also “unwanted” clicks.  Of course, you are using PPC campaigns to build traffic to your website, but it’s important to consider are those people arriving at your website through your pay-per-click ads who you want to click through. In order to combat those unwanted clicks it is very important to do research and come up with a good … [Read more...]

How to Get Natural SEO Backlinks

We all know how important backlinks are to a website. With enough backlinks, you can get your site ranked for nearly any keyword - and we know how profitable that can be. However, building backlinks ourselves can be a pain. Is there a way to get backlinks without putting in all the effort ourselves? Actually, there is. With enough effort, you can get natural backlinks that Google will approve of. To get a natural backlink, someone needs to see … [Read more...]

Using Sites like Digg and Technorati to Increase Blog Exposure

When it comes to starting an online presence for your company it is important that you first develop a blog.  A blog will connect your current and new customers to what is going on in your company and your industry.  You can use your blog as the “voice” of the company so people can relate and communicate easily with your business no matter how big or small it is. But what we find is that many people express it is difficult once they … [Read more...]


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